Thursday, 19 April 2012

Marine Business Practise reflections

Warranties and guarantees

A warranty is the manufacturer’s or trader’s guarantee that goods or services will last as long as the warranty says it will.The terms and conditions of the warranty are decided by the manufacturer or trader and might cover more or less than the Consumer Guarantees Act offers.The warranty doesn't replace your rights under the Consumer Guarantees Act. And the trader can’t tell you that it does.

'Guarantees' are promises made to you on the goods and services you buy. 

There are two types of guarantees:
Implied guarantees: the guarantees about the life, quality, repairs, price and servicing of goods or services given to you by law. Most of these come from the Consumer Guarantees Act 1993.

Express guarantees: give you guarantees over and above the guarantees given by law, about the quality, servicing etc. of a good. To get an express guarantee, you may have to fill in a card when you buy the good.

Quotations and estimates

A quotation Is a written price that the service, including parts, labour time etc is going to cost made by the serviceman. there are pros and cons to a quotation. pro being that if for example the job takes less time than in the quotation, the serviceman can still legally charge the agreed price in the quotation. though on the other hand, If the job done takes more time or costs more than intended, the customer has the right to still pay the quote previously given. A quote is a binding contract.

An estimate on the other hand, is completely different to a quotation. An estimate is a varied price given to the customer. It is a "round about" price that it will cost to do the job and can vary, for example, If a customer comes in saying there is something wrong with their outboard, it could be a minor or major job, so an estimate would be the wise descision, an estimate is unbinding, and you could say between $300-$800 depending on what needs to be fixed, though even with estimates, you haveto be careful, as if you say between certain prices, you need to stay within that range.

Charge out rates

Charge out rates are the price per hour given to the customer. charge out rates include wages of the tradesman, benifits, shop overheads, maintenance, supplies (pretty much include any cost needed for the business to run)

one of the most difficult tasks for a tradesperson is the setting of realistic charge out rates. The Business person has to be careful that they dont underprice as this will reduce profits, though at the same time they need to be aware of overcharging customers for labour and material markups, which can result in the loss of customers.

Courtesy Service
Courtesy service is very important in marine business as if you are rude to your customers, it is more than likely they will not return and you will get negative feedback about your business. Which could result in lack of income. though if you provide good, friendly service to your customers, even develop good relations with them, they will keep coming back, recommending your business to others. Remembering your customers names, using polite gestures such as introductions and handshakes, and even offering discounts/bonuses to regulars, is all part of courtesy service.

Cultural issues
Because the marine industry is a widely used service it is guaranteed that you will get to work around many different cultures. It is important be have a basic knowledge of other religions and ethnicities so that you are able to help out your clients without them feeling discriminated against or unhappy with your service.

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